IWG
IWG
Places to work for everyone, worldwide.
Background
International Workplace Group (IWG) has been running successful workspaces, such as the IWG and Spaces brands, since they founded the industry in 1989. Today, with nearly 2.5-million customers and a presence in close to 3,300 locations they have a foot print that spans 120 countries and 1,100 towns and cities. The flex-office market has reached a tipping point and IWG is now seeking franchise partners to help drive the pace of their global growth strategy.
For those looking to invest in an exciting sector with the capacity for huge growth, a recent IWG media release marks a historic opportunity. IWG is seeking partners with the right skills, drive and finance to work with, to develop their locations across South Africa. Interested parties have the opportunity to get involved early, on the first steps of a franchising journey in an industry set for growth.
Imagine being given the chance to work with hugely successful established franchise industries such as restaurants or gyms at the beginning of their growth explosions. Flexible workspace and co-working offers an opportunity to diversify away from traditional franchise markets, and benefit from strong cash returns while earning an attractive return on investment. With an unparalleled network of office, co-working and meeting spaces for companies to use in every city in the world, IWG is the leading global workspace provider.
The concept under the spotlight
Three in ten office buildings in every town around the world could offer a new franchise opportunity in the coming years and now is your chance to align with IWG, the leading workspace provider. The ideal franchisee will have the financial and organisational capability to open two or more IWG locations over a 3-year period, with opportunities in all regions, cities and towns around South Africa
IWG workspaces enables businesses to operate anywhere, without the need for set-up costs or capital investment. The IWG product offering includes office space, meeting rooms, business lounges, co-working facilities, a virtual office and workplace recovery facilities.
Each IWG centre is streamlined to operate efficiently with minimal staff. An average centre typically requires three staff with full access to the IWG support network and shared services.
Franchisor support
Pre-opening theory and practical training is provided in an operating IWG Centre for the franchisee and their management team. The franchisor provides ongoing training and conducts regular operational visits and performance reviews. Support from the IWG team and support network is available on a 24/7 basis.
When it comes to design and space planning franchisees can tap into the franchisor’s specialist and experienced team who have designed over 3,000 locations globally.
Franchisees benefit from favourable pricing through the existing IWG supply chain network as the franchisor’s global buying power ensures that equipment, furniture and utilities can be purchased at highly discounted rates.
Various marketing platforms are used to advertise the brand as well as individual centres, while the centralised sales team provides sales leads and new client introduction for franchisees.
Do you fit the profile?
The ideal franchisee has and understanding of how to operate branded operations and will benefit from prior franchising experience. Experience in a fast-paced sales and customer service-oriented business and the ability to move quickly and decisively to secure deals are key competences for the franchisee who should be ambitious to make the most of the growing serviced office sector. The ideal franchisee will be actively involved in the business and have the financial and organisational capability to open two or more IWG locations over a 3-year period.
FASA membership status: Preliminary Member
